Contained by the first minute and a half of the video, four products had already been featured outstandingly on the partition.

Not only are the products themselves featured, their brand names are flashed across the scene multiple times and Spears even uses the products throughout the commercial.

The executive director of connections for Make up For Ever said that the product residency in the video was a scheme conceived by Britney Spears' team.

He said he was more than overjoyed to be a part of it. Britney’s make up looks in her music videos are always marvelous and that they are contented to say she wears Make up For Ever in her new video Hold It against Me.

Of course the brands that were featured would speak well of the product position but the Internet is a buzz with spectators who disgust the manifest commercialization.

Is Britney Spears' new video just an immense marketable?

Why did the listeners didn’t expect to see an extended commercial for several product lines and brands?